Having maintained a strong, blossoming relationship with Nottingham-based bridal boutique Dressplace since it opened it’s doors several years ago, just like within any industry, overtime businesses will experience change and the wedding industry is certainly no exception.
“During the last 7 years of my experience in the bridal industry I have started to see a change happening in the way that brides want to buy their wedding dress. The traditional bridal boutique usually offers appointments only, with samples of wedding dresses to try on. There is also the bride who really can’t justify the Designer price tag. Some brides are happy to spend several hundred, even thousands on their dress, but for others, they would rather put the money towards their first home, or their family.” – Helen Dickson, Dressplace
With this philosophy in mind, Helen decided to create the identify of Brides & Mothers, a wedding dress outlet offering hundreds of wedding dresses and mother’s outfits at lower prices without the need to make appointments, where you can take the dress away on the very same day. With the outlet set to open in late January, Cheshire web design agency untitled™ were tasked with delivering a website to launch on the same day as the outlet opening.
The team were challenged with the task of creating a design to match the philosophy or creating an elegant website with an undertone of pink, white and grey colours which would appeal to brides-to-be who are looking for wedding dresses or mothers outfits without any fuss or etiquette without also not being put off any price tags. Built on WordPress, the our web design team in Knutsford delivered the website on time with a view of growing the website over time by adding and developing galleries of stock on the website.